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"If I buy something, I own it. "
this particular statement exists in so few areas now, when it comes to internet/ digital space.
An area I believe it may just barely still apply is at GOG.com (3rd party rights excluded ie game developers).
Another area you might get to own something in the digital/ internet space, is via the use of "open source software" (license dependent)
I think what @Jupiter really meant to say is you now only "buy/purchase"
- a right to use.
which is somewhat, in fact rather majorly different to "Own".
the concept of buying "the right to use" something can be seen from all the years of Windows or Steam licensing.
its the greatest gimmick in the world, as well as being the most costly.
you can as Jupiter says (if your device supports the feature) share your "right to use" allowance with others ie via hotspot/ modem.
Whilst your making this whinge about Telstra, how about you consider how much of your "right to use" allowance is technically stolen from you by a)Google, b)Apple, c)Windows as they use your paid for allowance to supply their profit making data streams to their benefit without compensating you for their usage of your service.